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CRITICAL COMPLIANCE ALERT: TCPA Caller ID Rules Pose Massive Risk to Marketers

Troutman Amin, LLP is putting out a critical compliance alert for all direct-to-consumer and business-to-business marketing and lead generation companies.

A court has recently determined all B2B, B2C and D2C marketers must display their full name–or the name of the seller– when contacting consumers, provided a carrier offers that service.

Additionally the caller must display the full phone number it is calling from.

Failure to comply carries penalties of up to $500-$1,500.00 per call.

A full one-sheeter breaking down this new rule is available here: Caller ID one pager

Printed copies will be available for those who swing by the Troutman Amin, LLP booth at LeadsCon today through Wednesday.

And you can still request a FREE copy of the Troutman Amin, LLP TCPA Annual Review (2025 ed.), presented by Contact Center Compliance.

WE DID IT!: WE UPDATED OUT 2025 TCPA ANNUAL REVIEW AND YOU SIMPLY MUST HAVE ONE RIGHT NOW!

Chat soon.

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