Hi TCPAWorld! The Baroness here.
I reported not too long ago that Alo Yoga was hit with a putative TCPA class action for marketing texts after a “stop” request. See here:
OH NO ALO!: TCPA Putative Class Action filed Against Alo Over Marketing Texts After a “Stop” Request
As a brief update on the case, it looks like shortly after Alo filed a motion to dismiss, the plaintiff filed a notice of voluntary dismissal on January 20, 2026. And the dismissal was without prejudice which I find interesting.
The case was filed from Jibarel’s office—a Plaintiff’s shop known for filing lawsuits for purported violations of the quiet hours provisions.
Well, just yesterday, Alo Yoga was hit with ANOTHER TCPA class action.
And this time it is brought by none other than the Godfather of the TCPA, Abbas Kazerounian.
Talk about a heavy hitter.
The allegations.
Plaintiff Teresa Gray alleges she received unsolicited text messages from Alo despite her phone being registered on the National DNC Registry. Gray further alleges at no point did she provide prior express consent for any of the text messages that Alo sent to her.
Which naturally raises the question: if she did not give Alo her phone number, where did they get it?
Because this is a putative class action, Gray seeks to represent ALL individuals that were similarly texted despite their phone number being registered on the National DNC Registry:
All persons within the United States (1) registered on the National Do-Not-Call Registry for at least 31 days, (2) who received more than one telephone solicitation (3) made by or on behalf of Defendant, (4) for the purpose of promoting Defendant’s goods or services, (5) within any twelve-month period, (6) within the four years prior to the filing of the Complaint.
Lets be real. When Kazerounian’s firm shows up, they mean business. They are seasoned TCPA litigators who know this statute well.
Hopefully Alo has a consent record stored somewhere. An EBR they can point to perhaps. Because this one may not disappear as quickly as the first case did.
This is just a reminder to all the businesses out there to take TCPA compliance seriously. After getting hit with one TCPA suit, the plaintiff’s bar smells blood.
Since this case was just filed, we will of course keep you folks updated! 😊
Case No.: 2:26-CV-01484
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