BREAKING: FCC Pushes Back TCPA Consent Revocation Rule — New Effective Date Now January 31, 2027!

Well, 2026 is already off to a great start for a lot of folks. The FCC’s Consumer and Governmental Affairs Bureau (CGB) has issued a new order  DA-26-12A extending the effective date of a key part of the TCPA’s consent revocation rule to January 31, 2027:

“In this Order, we extend the waiver of section 64.1200(a)(10) of the Commission’s rules to the extent the rule requires callers to treat a request to revoke consent made by a called party in response to one type of informational message as applicable to all future robocalls and robotexts from that caller on unrelated matters. Specifically, we find that good cause exists to extend the effective date for this requirement until January 31, 2027, to allow sufficient time to review the record compiled in response to a recent Further Notice of Proposed Rulemaking and to avoid imposing potentially unnecessary compliance costs on affected parties.”

Under the TCPA, callers and texters must obtain a consumer’s prior express consent before sending autodialed or prerecorded calls or text messages. In February 2024, the FCC adopted a TCPA Consent Order revising how consumers may revoke that consent, including broadening methods by which a consumer could withdraw consent (e.g. texting “STOP” or similar keywords) and requiring businesses to honor revocation requests in a timely manner.

That rule was to go into effect April 11, 2026.

On January 6, 2026, the FCC’s CGB extended the effective date of the “revocation-all” portion of the TCPA consent revocation rule —specifically the provision requiring that if a consumer tells a business to “stop” any informational message it must stop all automatic informational and marketing messages sent to the consumer, whether by phone or SMS message, for any purpose—until January 31, 22027. The FCC found good cause to grant the delay based on industry feedback that many large organizations, particularly those with multiple business units and disparate messaging systems, face operational challenges in meeting the original timeline.

Importantly other parts of the consent order—such as accepting reasonable methods per se (texting “STOP,” “QUIT,” “CANCEL,” etc.) and processing opt‑out requests within 10 business days — are not extended and already in effect.

January 2027 might feel like a long way off — but businesses need to start figuring this out now. If you’re planning to comply, it’s time to start mapping out the systems and workflows to make that happen. That can be challenging when you’ve got different teams using different platforms, all reaching out to customers for totally different reasons.

 Troutman Amin, LLP can  help assure any compliance strategy is well considered, executed upon, and audited.

Happy 2026!

xoxo

Queenie